Grosso Napoletano. A chain that revolutionizes the concept of pizzeria.
The restaurant sector is a world of sensations and experiences that leaves no one indifferent. Who doesn’t like to go to restaurants?
Gastronomy artists, leisure creators, entrepreneurs, and natural workers… Within the restaurant universe, there is a multitude of talents that today, more than ever, deserve our support and recognition.
Today we bring to light a fantastic restaurant concept that is triumphing in Madrid. Grosso Napoletano. A chain that already has four premises in the capital, all designed with furniture belonging to Francisco Segarra’s catalogue.
Bringing the best Neapolitan pizza to Spain…
“Hunger is a brute beast.” It is under this motto that the chain of pizzerias of the Grosso Napoletano group is presented. At its head, two young men bent on bringing to Spain the best Neapolitan Italian pizza…
Hugo Rodríguez de Prada and Jorge de Blas materialized their idea in New York a few years ago and today, they can be proud to have completely revolutionized the concept of pizzerias in Madrid.
A group of restaurants with an extensive expansion plan, based on a simple but very encouraging model, that maintains the same seal in every one of its premises. Grosso Napoletano is already the unconditional Italian restaurant in Madrid.
The secrets of a successful restaurant business model.
“La verace pizza Napolitana en España”. This is the purpose of this new model of restaurant business that bets on the authentic. In their four restaurants, the stone oven has become the main pillar to be able to make the real Neapolitan pizzas.
The secrets of its success? Fresh and Italian ingredients; a fine or thick mass with long fermentation and the most surprising is that cooks, also known as pizzaiolos, come directly from Naples.
Beyond its fabulous gastronomy, Grosso Napoletano is also a brand that bets on an outstanding design. A simple décor with an elegant point where the vintage aesthetic of Francisco Segarra’s franchise furniture looks of character and personality.
The industrial vintage style, the main protagonist at Grosso Napoletano.
Hermosilla; Santa Engracia; Gatzambide; El Pez… The streets of Madrid have already become familiar with the seal of the Grosso Napoletano group. Old commercial premises renovated and converted into restaurants by Blumestudio interior design studio.
Pizzerias transmit good sensations from their facade to the smallest corner of their premises. With its exposed beams and ceilings, it is the vintage and industrial style that takes centre stage in these spaces.
Leather stools, metal chairs, hanging lamps… Furniture and noble materials that recreate an informal and light-hearted atmosphere. Simple and distinguished spaces that invite you to have a good time for a good meal or dinner.
Restaurant and catering sector is one of the most powerful in our country and more when it comes to franchises or hotel chains. At Francisco Segarra, we admire the bravery and creativity of big business betting like Grosso Napoletano.
Our catalogue offers a wide variety of pieces that allow owners and interior designers to create true and authentic spaces. Furniture and decoration items that, thanks to their original style and ground-breaking design, bring out the most beautiful of every idea, every project, and every space…
Restaurant project: Grosso Napoletano franchise.
Interior design studio: Blumestudio.
Franchise furniture: Pieces belonging to Francisco Segarra’s catalogue.
